Leeds-based live stream production company, Going Live TV, has been named as a finalist in the 2021 UK business awards.

The company was nominated for “Best Online Event” after the success of their innovative pantomime, Cinderella Live, which was a worldwide first.

The unique interactive show has already been featured as part of a corporate Wellness Festival, streamed into primary schools, and viewed additionally by over 300,000 families in over 7 countries.

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The production features a virtual audience who are able to interact with live performers, alongside interactive buttons and shout-outs for more reserved participants.

Tap the buttons below to see how you can interact in real time!

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Cinderella Live can be seamlessly integrated into any existing Corporate Support Package for parents and carers or used to create one.

The show promotes wellness and inclusivity and provides meaningful and active engagement as opposed to passive viewing.

It can be closed-captioned for the hearing impaired/deaf community, and streamed across a wide range of devices to any location, providing ease of accessibility. This also eliminates travel and venue hire costs.

On-demand viewings after the live show are included in the purchase price, ensuring no one misses out due to scheduling conflicts.

There are two types of Corporate shows available – Corporate Experience and Brand Partnership.

Both are custom created for the contracting company and streamed directly to their colleagues in a private internal performance, strengthening corporate culture and ensuring exclusivity.

The production has helped families actively connect in a safe and positive way during the pandemic, easing feelings of social isolation and reducing the stress of finding a work/life balance.